Thinking multitasking equals performance is an illusion
Research on multitasking with digital technologies is in its infancy. High levels of multitasking at work, however, are directly linked to ICT use." Multitasking is seen as an efficient way of dealing with interrup-tions, integrating them into workflow and thus saving time. For example, using e-mail while teleconferencing or attending a lecture has become commonplace. It is justified on the basis that people are able to pay atten-tion to any number of tasks simultaneously. But several studies indicate that multitasking may actually impair performance. Ironically, "heavy" media multitaskers are more susceptible to distractions and perform worse on cognitive tasks than "light" multi-taskers" So increasing one's amount of ICT-based multitasking does not improve ability to master it. In general, the literature on multitasking points to negative outcomes: reduced cognition or performance (even among "digital natives") or rising work-related strain. Psychologists con-firm that humans are incapable of giving their full attention to two tasks simultaneously. What people actually do is switch their attention from one task or platform to the next, and such task switching leads to a host of issues, including attention difficulties, poor decision making, and in-formation overload.
The last 10% is 90% of the work.
[Oprah Winfrey said in one of the interview she was giving :]
"There’s a wonderful phrase by Maya Angelou, from a poem that she wrote called “To our grandmothers”, that she says:
“I come as one, but I stand as ten thousand.”
So when I walk into a room, particularly before I have something really challenging to do, or I’m going to be in a circumstance where I feel I’m going to be you know, up against some difficulties. I will literally sit, and I will call on the 10,000."
Note : the actual phrase in the poem is : "I go forth along, and stand as ten thousand."
It is a mistake to hire huge numbers of people to get a complicated job done. Numbers will never compensate for talent in getting the right answer (two people who don't know something are no better than one), will tend to slow down progress, and will make the task incredibly expensive.
The Brook's law states that when a person is added to a project team, and the project is already late, the project time is longer, rather than shorter. Brooks’ law is recognized as applicable to any complex endeavor involving lots of people interacting together, not just software engineering.
The results (ed. of the study): only 1 percent of the executives said managers should bother showing employees that their work makes a difference. If anything, many companies try to explain the value our work will have in our own lives, the benefits we will reap if we hit a goal, as opposed to the benefit that others will derive.
But remember our biology we are more inspired and motivated when we know we are helping biologically others.